For the legacy food products company, my task was to build consistency across the website, while presenting their wide range of products in an interesting, organized, and compelling avatar.
Through a timeline featured on the website, I worked to bring Parle Product's rich and diverse history to life while highlighting the brand's cultural and social impact that ties in with the development of the new post-independence India.
Agency: Please See
Creative Director: Pritha Sahai
Copywriter: Jessica Kilbane, Grusha Dhawan